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Top 5 Website Design Trends for 2021

Your website is one of the most effective tools for separating your brand from your competitors. Your site offers your audience a window into your company. This is great because it can influence your audience to form a positive impression of your brand. In order to do this, you must make sure your site is always updated with new information and features. There are many ways to keep your website looking modern, but we've narrowed it down to our top five. That being said, here is our list of website design trends for 2021! Parallax Animation Parallax is the optical…
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Benefits of Combining Brand and Business Plans

Benefits of Combining Brand and Business Plans

Have you ever thought about the difference between brand and business plans? Imagine this: you have an idea for an exciting new company. You’ve researched it well, done a competitive analysis, and are convinced that it has what it takes to be successful. Now, all you have to do is build a business plan to pitch to your investors. Right? Nope! Gone are the days where all you need is an idea and a business plan. Today, the climate is much different. Branding is now a key element in building a successful organization. It is crucial that you create a…
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The Importance of Graphic Design

The Importance of Graphic Design

We all know that the written word is significant when it comes to marketing, but what about the importance of graphics? Graphic design is arguably the most important element in your marketing strategy and should not be neglected. Whether you're designing a logo or images for your social media content, your visuals must resonate with your audience. These are just some of the advantages of graphic design. Learn more about best practices for great graphic design. (more…)
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brand strategy and storytelling

Brand Strategy and Storytelling

Effective tactics for brand strategy and storytelling should be included in every marketing plan. These are some of the most important steps in building a business and should not be ignored. Developing a strong brand strategy and story is an art and that we have perfected during our many years in business. In essence, we've learned that you must have a plan and a story to maximize your brand's potential. (more…)
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Creative Sizzle Brand Story

Creative Sizzle Brand Story

We recently announced some exciting news: we’ve launched a new brand! We are now officially Creative Sizzle and we couldn’t be more excited to see where this new company will go. A lot has changed in the world and in our business since we first started. That being said, we felt it was the perfect time to make our own change. Every company has a story behind their brand, and we are no exception. Keep reading to learn more about what Creative Sizzle means to us. (more…)
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Design Your Website to Cater to Customer Experience

Design Your Website to Cater to Customer Experience

With so much internet traffic today, 55% of all websites are getting looked at for less than 15 seconds. Having an excellent first impression on every user should be at the top of your mind when designing your company's website. Creating a top-notch user experience for customers coming to your website will give you great credibility. Plus, leads to loyal customers wanting to return.  Importance of a Customer-First Website Design User experience is how people perceive, use, and remember a website. Designing your website for the user strongly improves brand awareness. A great way to showcase your brand’s personality and…
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