Research and Analytics Archives

Jan

Brand Strategy, Budgeting and Planning, Content Marketing, Paid Advertising, Research and Analytics, Search Engine Optimization, Strategy

Developing a Marketing Budget: The Secret Formula

Budgeting is a crucial operation for any business, small or large. In order for a business to reach success or remain successful, there must be some money allocated to marketing efforts. A well-planned marketing budget leads to the development of an effective marketing plan. This, in turn, will bring in new clients and more return on investment. Creative Sizzle has three basic tips for creating a strategic marketing budget. (more…)

Jan

By Creative Sizzle

Brand Strategy, Content Marketing, Marketing Strategy, Research and Analytics, Search Engine Marketing, Strategy

Emerging Marketing Trends in 2021

2021 has officially begun which means there are lots of new marketing trends on the rise! The new year has quite a bit riding on it, but it promises to be a great year for digital marketing. With so much happening in the world around us, it can be difficult to find the time to research these new trends on your own. That being said, here is a list of emerging marketing trends you'll want to include in your 2021 marketing plan! ChatBots Many businesses are implementing chatbots on their site to cater to a new kind of audience. Now…

Programmatic Advertising and Social Media

Dec

By Creative Sizzle

Lead Capture, Marketing Automation, Paid Advertising, Research and Analytics, Search Engine Marketing, Search Engine Optimization, Strategy

Programmatic Advertising and Social Media

When we look at programmatic advertising and social media habits from the last year, we see a massive increase in consumption on every platform. Without being able to be near others, people have had to rely heavily on social media to stay connected. This means that businesses must become more active online. Here are some insights and best practices for programmatic advertising and social media. (more…)

Dec

By Creative Sizzle

Content Marketing, Lead Capture, Lead Generation, Marketing Strategy, Research and Analytics, Search Engine Marketing, Search Engine Optimization, Strategy

Customer Retention

If you are struggling with customer retention, this blog is for you. Knowing the details of the customer journey is important for building loyalty. In this post, we will describe each step of the consumer experience as well as some best practices for increasing retention. (more…)