Marketing Strategy Archives

Feb

Brand, Content Marketing, Keyword and Competitive Rersearch, Lead Capture, Lead Generation, Marketing Strategy, Paid Advertising, Search Engine Optimization, Strategy

A Guide for Facebook Ads: Best Practices

Facebook ads are a key component of social media marketing. This digital marketing strategy has gained a lot of popularity over the years and is now at the forefront of social media advertising. There are so many ways for businesses to take advantage of these ads. That being said, here is our guide to Facebook ads! Facebook Ads Facebook ads now come in several varieties. You can promote your page, Facebook posts, actions, or your website itself! One thing that's important to note is that Facebook likes to keep traffic on their site. Despite Facebook's increasing focus on native ads,…

Jan

By Creative Sizzle

Brand, Brand Strategy, Content Marketing, Graphic Design, Marketing Strategy, Strategy, Website Design

Top 5 Website Design Trends for 2021

Your website is one of the most effective tools for separating your brand from your competitors. Your site offers your audience a window into your company. This is great because it can influence your audience to form a positive impression of your brand. In order to do this, you must make sure your site is always updated with new information and features. There are many ways to keep your website looking modern, but we've narrowed it down to our top five. That being said, here is our list of website design trends for 2021! Parallax Animation Parallax is the optical…

Jan

By Creative Sizzle

Brand Strategy, Keyword and Competitive Rersearch, Lead Generation, Marketing Strategy, Search Engine Marketing, Search Engine Optimization, Strategy

5 Best Practices for Improving YouTube SEO

YouTube is currently one of the fastest-growing social platforms in the world. Video content has been steadily growing over the last few years and has only become more significant in the face of COVID-19. That being said, it's important to understand YouTube SEO and how to make the most out of it. There are a lot of different strategies for maximizing your effectiveness on YouTube, but we've chosen to highlight five. Here's our advice for making your videos stand out in the crowd. Insert Your Keyword Into the Title The title of your YouTube video is arguably the most important…

Jan

By Creative Sizzle

Budgeting and Planning, Content Marketing, Lead Generation, Marketing Strategy, Paid Advertising, Search Engine Marketing, Search Engine Optimization, Strategy

Paid Search versus Organic Search

There is one rivalry in the marketing world that is always relevant: paid search versus organic search. There is so much debate over which one is better for business and the touch is, it just depends. We've spent a lot of time learning about these two search types and have learned some really valuable information. To that end, here are our recommendations for paid and organic searches. Paid Search When you type something into a search engine, you are presented with a list of results which show organic results and paid results. There are many reasons to use paid search…

Jan

By Creative Sizzle

Brand, Brand Strategy, Content Marketing, Marketing Strategy, Strategy

Tips for Successful Sales Promotions

In order to have a successful sales promotion, you must follow a few key steps. Many businesses are disappointed with their promotion because it did not produce the expected results. This usually happens when important steps are ignored, forgotten, or unknown. We saw this happening to many companies and wanted to help. Here are our tips for conducting an effective sales promotion! Focus on Exposure A key element in designing a successful sales strategy is exposure. Social media is a great way to communicate and connect with your audience, if done correctly. Make sure to keep your posts succinct and…

Jan

By Creative Sizzle

Brand Strategy, Content Marketing, Keyword and Competitive Rersearch, Lead Capture, Lead Generation, Marketing Strategy, Search Engine Marketing, Search Engine Optimization, Strategy

Grow Traffic and Sales with Social Media

Did you know that your company could grow traffic and sales with social media? With billions of users throughout the world, social media platforms simply cannot be ignored. Whether you are B2B or B2C, social media tactics should be added to your marketing plan. People like to interact with their favorite brands on social channels because it gives them a feeling of connection, which means you should continually post fresh content in order to keep them engaged. Company's must capitalize on this desire in order to keep them engaged. Companies must capitalize on this desire in order to grow traffic,…

Jan

By Creative Sizzle

Brand Strategy, Content Marketing, Marketing Strategy, Research and Analytics, Search Engine Marketing, Strategy

Emerging Marketing Trends in 2021

2021 has officially begun which means there are lots of new marketing trends on the rise! The new year has quite a bit riding on it, but it promises to be a great year for digital marketing. With so much happening in the world around us, it can be difficult to find the time to research these new trends on your own. That being said, here is a list of emerging marketing trends you'll want to include in your 2021 marketing plan! ChatBots Many businesses are implementing chatbots on their site to cater to a new kind of audience. Now…

Dec

By Creative Sizzle

Brand, Brand Strategy, Brand Voice, Budgeting and Planning, Email Marketing and Newsletters, Graphic Design, Marketing Strategy, Strategy, Website Design

Benefits of Combining Brand and Business Plans

Have you ever thought about the difference between brand and business plans? Imagine this: you have an idea for an exciting new company. You’ve researched it well, done a competitive analysis, and are convinced that it has what it takes to be successful. Now, all you have to do is build a business plan to pitch to your investors. Right? Nope! Gone are the days where all you need is an idea and a business plan. Today, the climate is much different. Branding is now a key element in building a successful organization. It is crucial that you create a…

Dec

By Creative Sizzle

Brand Strategy, Budgeting and Planning, Marketing Strategy, Strategy

From Gingerbread House to Marketing Plan

Every year holiday enthusiasts set out to create the ultimate gingerbread house. Many eagerly delve into the project with excitement and imagination, but no plan. As a result, they realize that a house without a solid foundation quickly crumbles. The same can be said about businesses without a marketing plan. Many companies have great ideas but neglect to form a solid base. Following a marketing plan is crucial for finding success. Here's what we have to say on the subject. (more…)

Dec

By Creative Sizzle

Content Marketing, Lead Capture, Lead Generation, Marketing Strategy, Research and Analytics, Search Engine Marketing, Search Engine Optimization, Strategy

Customer Retention

If you are struggling with customer retention, this blog is for you. Knowing the details of the customer journey is important for building loyalty. In this post, we will describe each step of the consumer experience as well as some best practices for increasing retention. (more…)