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Woman is writing digital marketing strategy.

Time to Develop a Strong Marketing Budget

Budgeting is a crucial operation for any business, small or large. In order for a business to reach success or to remain successful, money should be allocated to a marketing budget. A well-thought out marketing budget leads to a successful marketing plan which brings in clients and revenue. The old adage “you have to spend money to make money” rings true with marketing. It is typical for start-up businesses to spend more money on marketing than businesses that are already up and running. Creative Sizzle has three basic tips to keep in mind before developing a marketing budget. First Step…
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How To Leverage Your Instagram Account

Instagram is one of the hottest social media platforms available to users today! There are so many opportunities to engage with the members of your audience and potential consumers, which means that your content should always be on the cutting-edge. Here are three tips for leveraging your instagram account.  Be Authentic When it comes to social media, it’s better to be real and honest rather than perfect. Now more than ever, audiences are attracted to content that they can really relate to. By nature, people are flawed and susceptible to mistakes. In essence, we are perfectly imperfect. That being said,…
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What’s Sizzlin’? Podcast Launch

You know how we love to work with companies who value cutting-edge tactics? Well we just added one more strategy to that list. Podcasting. That’s right, the team at Creative Sizzle has just launched a new podcast! What’s Sizzlin’? has given us an outlet to talk about marketing with people from all over the country and in many different verticals. Here’s a little bit more about what to expect from What’s Sizzlin’?! What’s Sizzlin’? What’s Sizzlin’? is the place to go for all things marketing. Each week, we’ll talk to people from different industries and find out how marketing has…
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Back-To-School and Back-To-Marketing

It’s back-to-school time and lots of change is in the air! Your children are getting back into their schedules, giving you more time to focus on business. While we’re in the swing of things, it’s important to also get back-to-marketing. Here are a few suggestions to help you spice up your marketing efforts this fall! Website Redesign If you’re thinking about redesigning your website this fall, you should start by reviewing your current performance metrics. This will give you a good idea of where your current website stands and where you can improve for your future site. Next, you’ll need…
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What To Include In Your Social Media Content Report

You produce new content for your audience every single day. Whether it's an email, a blog, or social media, you spend lots of time delivering messages to your audience. With that in mind, it's important to make sure that everything is working in your favor. That's why a quarterly content report is essential for your business. Here are a few guidelines for you to consider, specifically when making your social media content report. (more…)
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Get to Know Our Team: Lauren Pond

We always say that people like to work with companies that they know, like, and trust. Of course, the most important component of any company is the team that works there. That's why we've started this blog series. As the next blog in our meet-the-team series, we thought it would be appropriate to share some information about our Office Manager and Optimization Specialist, Lauren Pond! Let's learn a little more about what makes Lauren so special! (more…)
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custom content management system

What Is A Custom CMS?

Whether you are building a brand-new website from scratch or are redesigning your current site, you will need a content management system to maintain and update your content. Choosing the right content management system, or CMS, for your needs is crucial. When it comes to CMS systems, businesses can pick from a plethora of options, including open-source and custom CMS platforms. In this blog, we'll take a closer look at custom content management systems and how they can benefit your business. (more…)
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Our Favorite Professional Development Resources

Professional development is essential for helping employees to excel in their professional lives. Whether you want to educate your team on exceptional customer service, thinking creatively, or creating a positive work environment, there is something out there that's perfect for you. Take a look at this list of our favorite professional development resources. (more…)
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3 Tips For Effective Email Marketing

Email marketing, when done correctly, is a great way to communicate with your customers and drive sales to your business. In order to create the best possible message, you will need to keep a few things in mind. Knowing your audience, sending emails consistently, and personalizing your message are just some of the things you can do to engage your audience and drive sales. Here is an in-depth look at these 3 tips for effective email marketing. (more…)
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